Terms and Conditions

Last Updated January 2024


Below is a summary of some key terms of these Terms of Use. This summary is for your reference only and does not form part of the Terms of Use.

  • Use of the Site is subject to all of the Terms set out below – if you don’t agree to the terms, please stop using the Site immediately.
  • The Site is for your personal use only and may not be used for any commercial purposes.
  • Except for certain travel insurance products, the Site is for use by customers who are located in the UK only.
  • Our comparison service is free for you to use. When you buy a Product through our Site, we receive a fee and/or commission from the provider.
  • It’s your sole responsibility to ensure that the information you provide when using the Site is accurate and complete. If it isn’t, a Product or service that you obtain via our Site may not be valid or accurate and you may be subject to additional premiums or charges.
  • It’s also your sole responsibility to ensure that the product matches your requirements.
  • If you buy a Product through our Site, you will also be subject to the provider’s terms of use and privacy policy (which will be different from ours) and you should read those carefully.
  • We may amend these terms and conditions at any time and without notice by changing this page, so you should check these Terms of Use each time you use the Site.

1. Introduction

1.1 Who are we?

The Site is owned and operated by BUKAHOLIDAY.com. For the purposes of these Terms of Use, references to the BUKAHOLIDAY.com (“we”, “us” or “our”) excludes external websites, which have their own Terms and Conditions.

1.2 Defenitions

In these Terms of Use:

“Product” means any third party product or service that we display on our Site;

“Site” means any channels operated by or on behalf of any of the following brands:

AmbitionDigita.co.uk and


(referred to collectively as the “Sites”); and

“you” and “your” means any person who accesses and uses the Sites.

1.3 Your acceptence of these Terms of Use

Access to and use of the Site are subject to these Terms of Use and our Privacy Policy. By accessing and using the Site you agree to be bound by and to act in accordance with these Terms of Use and our Privacy Policy. If you do not agree to these Terms of Use or our Privacy Policy, you should stop using and/or accessing the Site immediately. If you breach any term of these Terms of Use, your right to access and use the Sites will cease immediately.

1.4 Changes to the Use of Terms

We reserve the right to amend these Terms of Use from time to time by amending this page. The amended Terms of Use will be effective from the date they are posted on the Site.

1.5 How to contact us

a. If you have any questions about these Terms of Use, or would like to contact us for any other reason, you can contact us:

by email: contact@bukaholiday.com

b. If you are dissatisfied with any aspect of our Site or our service, and would like to make a complaint, see Complaints below.

2. Our Site

2.1 Our service

We provide an independent online service which enables you to research and compare holidays and other travel products or services provided by third parties. Our comparison service is free for you to use. We receive a fee and/or commission from providers when you use our service to purchase Products. Our customer services team is available to support with any offline queries.

2.2 Permitted use

a. The Site is for your personal, non-commercial use only. It may only be accessed and used by a private individual or by a business to seek a Product directly for that individual or business. Access to and use of the Site other than for your personal, non-commercial purposes is strictly prohibited.

b. You are not permitted to use the Site:

  • in any unlawful, fraudulent or commercial manner;
  • to harm, threaten, abuse, embarrass, defame, libel, intimidate or harass another person, or in a way that invades another person’s privacy or is obscene, offensive, hateful, indecent, inappropriate, objectionable, unacceptable, discriminatory or damaging as determined by us;
  • to tamper with, modify, reverse engineer or amend any part of this Site;
  • in a way that interferes with, disrupts or imposes an unreasonable or disproportionately large burden on our communications and technical systems; or
  • with any automated software, process, program, robot, web crawler, spider, data mining, trawling or other “screen scraping” software, process, program or system.

c. Except for certain travel insurance products or services, this Site is intended for use only by customers who are located in the UK. We make no warranty or representation that any Product and/or any service we provide is available or otherwise appropriate for use outside of the UK. If you choose to use the Site from locations outside the UK, you do so at your sole risk and you are responsible for compliance with all applicable local laws.

d. For travel insurance products where the customer is aged between 13-16, the provider might require a parent or legal guardian to complete the enquiry on their behalf.

e. You may operate a link to the Site provided you do so in a way that is fair and legal and does not damage our reputation or take advantage of it, as determined by us. You must not operate a link to the Site in such a way as to suggest or imply any form of association, approval, or endorsement by us. We reserve the right to require you to remove any link to the Site immediately and at any time and we may withdraw any linking permission at any time.

2.3 Intellectual property

a. The trade marks, copyright, database rights and other intellectual property rights in the Site and in the information, content, material or data that we display on the Site belong to us or our licensors and all such rights are reserved. You must not use such information or copyright material unless you have written permission from us to do so.

b. You may temporarily print, copy, download or store extracts of information, content, material or data displayed on the Site for your own personal, non-commercial use, provided you do not otherwise breach these Terms and Conditions.

c. All rights in BUKAHOLIDAY.com are owned by us.

d. You will retain ownership of any content that you submit, or otherwise make publicly available on or through the Site (“User Content”). You grant us a perpetual, irrevocable, transferable, worldwide, royalty free and unlimited licence to use such User Content in any manner and for any purpose. Additional terms and conditions in relation to User Content (including discussion forums and user reviews) are set out section 7.

2.4 Payments

In general, payment for a Product will be made on the relevant third party website when applying for that Product.

2.5 Security

We subscribe to the latest in internet security standards. When you enter a protected area, a small padlock or key will be displayed at the top of the screen indicating that you have a secure connection with us. You can rest assured that the information you supply is encrypted and cannot be read by anyone else.

Paragraphs 3 and 4 below are important and you should read them carefully as they exclude or limit our liability to you and detail your responsibilities.

3. Your Responsibilities

You agree that you will be liable to us for any damage, loss, claim, demand, liability or expense (including reasonable legal fees) that we may suffer or incur arising out of or in connection with your conduct on the Site and/or your breach of these Terms of Use.

3.1 Your personal information and User Content

a. Our service allows you to search for and compare various types of Travel Products from different providers. You will need to answer a number of questions on the Site in order to compare or obtain a quote for any Product. In order to apply for a Product, you must contact the relevant provider.

b. If you are in any doubt as to whether any information is relevant or required to be disclosed or that something may be incorrect you should disclose it to your proposed provider before you apply for a Product.

c. Before you obtain any Product from a provider, you must check all of the information, content, material or data the provider holds about you to ensure it is correct, complete, accurate and not misleading and that you have disclosed all relevant facts. It is your responsibility to identify and correct any mistakes or errors in the information, content, material or data before you obtain any Product. Failure to do so could invalidate the Product.

d. You must get permission from any other person whose information you intend to provide on the Site before you provide it. In submitting any other person’s details, you are confirming to us that you have their permission to do so and that they understand how their details will be used.

e. You must ensure that your User Content complies with the guidelines set out in section 7 of these Terms of Use.

f. You must take all reasonable precautions (including using appropriate virus checking software) to ensure that any information, content, material or data you provide (including User Content) is free from viruses and anything else which may have a harmful effect on any part of the Sites or the websites of third parties or any other technology.

3.2 Suitability of products

a. The Products displayed on our Site are not provided by us but by third parties over whom we do not have control.

b. You should always check the suitability, adequacy and appropriateness of the Product that is of interest to you. It is your responsibility to satisfy yourself that you wish to obtain any Product before applying for it. If you are in any doubt as to the suitability, adequacy or appropriateness of any Product referred to on the Sites, we suggest that you seek independent professional advice before you obtain it.

c. The Site provides information on a wide range of travel products and services but there may be other products or services available on the market which are not shown on the Site and which may be more appropriate or suitable for you than those shown on the Sites.

3.3 Third party websits and services

a. Your use of any Provider websites and your obtaining of any Products will be subject to the Provider’s own terms and conditions (which will be different from ours). It is very important before you apply for any Product that you carefully read the accompanying terms and conditions, the Provider’s terms and conditions and any other documentation that applies to the Product. You must familiarise yourself with all the details of the product, for example:

  • for insurance products, the restrictions, exclusions, conditions and obligations which apply to the insurance product;
  • for travel products, the minimum check in times, cancellations or modifications of bookings, refunds, visa or passport requirements, vaccination requirements, restrictions, exclusions, conditions and obligations which apply to the product; and

b. Any links to third party websites on our Site or in our emails are provided for your interest and convenience only. These websites are owned and operated by third parties over whom we do not have control. We do not endorse, recommend or accept responsibility for such third parties, their products or services, their websites or for any information, opinions or views given or advice provided by such third parties (whether on their websites or otherwise).

4. Our Responsibilities and Our Liability To You

4.1 The information or our site

a. We aim to ensure that the material on the Site (excluding, if applicable, any User Content) is accurate. We also try to correct any errors or omissions as soon as we can after being notified of them. However, we are not able to guarantee that the material on the Site is accurate and free from errors or omissions at all times. We reserve the right to add, amend, delete, edit, remove or modify any information, content, material or data displayed on the Sites at any time and without notice.

b. Nothing on the Site is financial, investment or other advice or a recommendation or endorsement by us in respect of any Product referred to on a Site. Information on the Site is provided for general information purposes only, should not be relied upon by you and is provided so that you can select the Product that you feel is most appropriate to meet your needs.

c. The information and descriptions of Products on the Site may not represent the complete descriptions of all the features and terms and conditions of those Products. You must ensure that you carefully read all the features and terms and conditions (including those contained on the provider’s Site) of any Product before applying for it.

d. Some of our channels provide you with access to third party websites that host reviews about products and services. Sometimes you may also be able to access user reviews directly on the Site. The views expressed in any such reviews do not represent our views or the views of our associated companies.

4.2 Availability of the site

We aim to provide uninterrupted access to the Site but we give no warranty on this. We reserve the right to suspend, restrict or terminate your access to the Sites at any time.

4.3 Exclusions of our liability

a. Nothing in these terms and conditions excludes or limits our liability for death or personal injury caused by our negligence or for our fraud, or excludes or limits our duties or any liability under the Financial Services and Markets Act 2000, as amended, (“FSMA”) or any conduct of business rules developed pursuant to FSMA.

b. Subject to the paragraph immediately above, we do not accept any responsibility or liability for any loss or damage you may incur:

  • if any information, content, material or data you provide on the Site is not correct, complete and accurate, or if it is misleading, or if you fail to disclose all relevant facts;
  • in the event that any Product you apply for does not meet your requirements or is not suitable for you;
  • in connection with the accuracy or content of any reviews of products or services displayed on our Sites or on any other website that you may access via our Site;
  • for any acts, omissions, errors or defaults of any third party in connection with that product or service;
  • which are indirect or not foreseeable by us when you accessed or used the Site;
  • arising from an inability to access the Site, from any use of the Site or from reliance on the data transmitted using the Site where such losses or damages are caused by any event beyond our reasonable control including as a result of the nature of electronic transmission of data over the internet;
  • in connection with any voucher codes that you obtain via our Vouchers channel.

c. We do not give any warranty that the Site are free from viruses or anything else which may have a harmful effect on any technology.

5. Complaints

a. We aim to provide you with an excellent service at all times. If you are unhappy with our service for any reason, please contact us at contact@bukaholiday.com.

b. We will aim to send you a formal acknowledgement of your complaint within 48 hours and to resolve it as soon as possible. After we have had an opportunity to investigate your concerns, we will issue you with a final response. If you aren’t satisfied with our response, depending on the nature of your complaint, you may have the right to refer your case to:

  • the Financial Ombudsman Service at Exchange Tower, Harbour Exchange, London, E14 9SR; telephone: 0800 023 4 567; email:enquiries@financial-ombudsman.org.uk; website http://www.financial-ombudsman.org.uk/ (if your complaint relates to financial services products); or
  • the Ombudsman Service at Ombudsman Services: Energy, PO Box 966, Warrington, WA4 9DF; Telephone: 0330 440 1624; email: osenquiries@os-energy.org; website: www.ombudsman-services.org/energy (if your complaint relates to our energy services). We will advise you if such a right of referral applies to you. If you want to raise a formal dispute about any of our online services, you can also use the European Commission’s Online Dispute Resolution Portal at: https://webgate.ec.europa.eu/odr; or
  • the Information Commissioner’s Office: Telephone: 0303 123 1113; website https://ico.org.uk/concerns/ (if your complaint relates to how we have handled your personal information.

c. If you are unhappy with any product or service you have obtained from a third party or have any complaint regarding any third party, you should address your complaint directly to that third party.

6. Legal

a. If any provision of these Terms of Use is held to be unlawful, invalid or unenforceable, that provision shall be deemed deleted from these Terms of Use and the validity and enforceability of the remaining provisions of these Terms of Use shall not be affected.

b. These Terms of Use, together with our Privacy Policy and Cookies Policy, constitute the entire agreement between you and us relating to your access to and use of the Site and supersede any prior agreements (including any previous terms of use of the Site).

c. No failure or delay by us in exercising any right under these Terms of Use will operate as a waiver of that right nor will any single or partial exercise by us of any right preclude any further exercise of any right.

d. These Terms of Use and your access to and use of the Site shall be governed by and interpreted in accordance with Scottish law.

e. Each of you and us submits to the exclusive jurisdiction of the courts of Scotland in connection with these Terms of Use and your access to and use of the Site (including any claims or disputes).

7. User Generated Content (including User Content)

a. You are not permitted to use the Site to:

  • collect email addresses or other contact information of others for the purposes of sending unsolicited emails or other unsolicited communications;
  • promote or encourage illegal activity;
  • do anything that is unlawful, harmful, fraudulent, threatening, defamatory, embarrassing, distressing, infringing, abusive, inflammatory, intimidating, harassing, libellous, stalking, profane, obscene, indecent, inappropriate, hateful, discriminatory or racially, ethnically, sexually or otherwise objectionable or for the purpose of harming or attempting to harm minors in any way;
  • do anything which violates the rights of others (such as rights of privacy);
  • impersonate any other person or falsely state or otherwise misrepresent yourself;
  • upload, post, transmit, distribute, share, store or otherwise make publicly available any personal information of any other person including names, addresses, phone numbers and email addresses;
  • upload, post, transmit, distribute, modify, reproduce, share, store or otherwise make publicly available any information, material, data or content that infringes any patent, trade mark, trade secret, copyright or other intellectual property right of any other person;
  • send any unsolicited or unauthorised advertising, promotional materials, ‘junk mail’, ‘spam’, ‘chain letters’ or any other form of such solicitation; or
  • post links to alternative community groups or forums except with our prior written consent.

b. We reserve the right, but have no obligation, to review or monitor any User Content. We are not responsible or liable for the review or monitoring of any User Content.

c. We reserve the right to close, delete, edit, refuse to post, amend, modify or remove (without notice) any User Content at our sole discretion for any reason, including but not limited to User Content that in our sole opinion breaches these Terms of Use.

d. If you consider that any User Content breaches these Terms of Use or the User Content Standards, please email contact@bukaholiday.com

We reserve the right to amend or modify these Terms of Use at any time and any changes will be published on the Site.

8. Behavioural Advertising

We have relationships with carefully selected and monitored suppliers who may also set cookies during your visit. The purpose of these cookies is “behavioural advertising” (also known as “remarketing”), which is a means of showing you relevant products and services based on what you appear to be interested in. If you’d like to opt out of behavioural advertising, please go to the Network Advertising Initiative website.

9. Further Information

If you require any further information on cookies including how to see what cookies have been set and how to manage, delete and turn them off, please visit www.aboutcookies.org or www.allaboutcookies.org.

Please note these are external websites and BUKAHOLIDAY.com is not responsible for the accuracy of the information on these sites.

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